Joe Handaya Notes on SEO, GEO and AI Search Visibility

Your Brand Is Missing From AI Answers, What Do You Fix First?

A practical GEO workflow starts with a reproducible AI-search failure, routes the fix to the right owner and measures what changed.

7 MIN READ · 13 AUG 2026

Editorial illustration of a glowing schema graph presented as an AI citation machine while disconnected evidence sits beside an unplugged output

What Is Structured Data and Why GEO Bros Love It?

Structured data helps machines interpret a page and can support certain search features. It cannot manufacture authority, prove a claim, or make an AI system cite you.

8 MIN READ · 02 AUG 2026

SEO, AEO and GEO modules connecting into one integrated AI SEO system

SEO vs AEO vs GEO: What Does Each One Actually Do?

SEO handles discovery, AEO makes answers extractable, GEO helps AI represent the brand accurately, and AI SEO connects the work to growth.

8 MIN READ · 02 AUG 2026

GEO versus SEO: What is Genuinely Different?

GEO is not replacing SEO, but it is not just a new acronym either. The real differences are how AI retrieves information, which sources shape the answer, and how visibility is measured.

8 MIN READ · 21 JUL 2026

How to Get AI to Cite Your Brand, Not Just Answer the Topic

Practical tips on how to get your brand cited by AI engines like ChatGPT, Perplexity, Claude, and Gemini by moving beyond common-knowledge answers

9 MIN READ · 03 JUL 2026

Which Type Of SEO Leader Are You?

SEO leaders tend to show up in three modes: operator, craftsperson, or visionary. The strongest leaders know which mode the company needs now, and when to switch.

8 MIN READ · 30 JUN 2026

A Step-by-Step Roadmap to Think Like a Serious SEO

Most people stay at phase one not because they lack talent, but because they never realised the game changes at each level. This roadmap explains how SEO work develops from page-level execution into a business growth system.

7 MIN READ · 29 JUN 2026

Joe Handaya Notes